TC Auto Show: High-end luxe and lots of trucks
This year, it is high-end luxury and lots of trucks.
That is according to Scott Lambert, who heads up the organizing of the show. Lambert is the Executive Vice President of the Minnesota Automobile Dealers Association and the Greater Metropolitan Automobile Dealers Association of Minnesota.
The luxury segment “is climbing, don’t ask me why,” Lambert says. “But luxury is growing rapidly.”
With that in mind, the show features a Luxury Lane, which showcases the opulent luxury market, with vehicles such as the Mercedes-Benz S550 4Matic coupe, a top-of-the-line Bentley model and several other luxury treasures.
Attendees can also find sleek Aston Martin and Alfa Romeo models, both making first-time appearances at the show. The two brands are reportedly new to Minnesota. Show-goers will also find plenty of BMWs, Jaguars, Land Rovers and other high-end makes and models.
Additionally, the show has a clear focus on trucks, Lambert says. “This is a truck heavy show. Trucks are big in our market here in Minnesota and Wisconsin.” Indeed even the official vehicle of the auto show this year is a truck, the 2015 GMC Canyon, a mid-sized model that is again being manufactured by General Motors after a several-year absence.
Though no vehicles are actually sold at the auto show, the Star Tribune reports that the show does help to sell 11,000 to 15,000 vehicles a year.
The last day to visit the show is this Sunday, March 15.
Shop auto show specials at CarSoup.com.
—Angelo Gentile, CarSoup.com Content Editor